Performance TV is the content accessed by apps and streamed over smart TVs or over-the-top (OTT) devices. Performance TV advertising allows brands to target their audience during premium, ad-supported shows provided by well-known networks.
With MNTN, you can launch your own Performance TV campaigns from a single, self-serve platform. There are few simple steps to running Performance TV Campaigns using MNTN
Upload Your Creative
Drag and drop, or link your Dropbox to upload your ad.
Target Your Audience
Target viewers based on their interests, geography, in-market status, and more.
- Choose from 30,000+ audiences via the fully integrated Oracle Data Cloud.
- Incorporate your CRM data to reach viewers already in your sales funnel.
- Retarget site visitors as they stream their favorite shows.
Set your Budget and Launch
Once creative is uploaded and your audience is selected, you’re ready to go. Just select your performance goal, start date, and budget — then hit launch. It’s fully self-serve, so you can launch when you want to with zero wait time.
Measure Your Success
Get precise, actionable data that can be analyzed in real-time. Track your performance any time with insight into impressions, site visits, conversions, and more - all exact, no estimation.